Market Access Europe at eyeforpharma Barcelona

Start Date : March 12, 2019
End Date : March 14, 2019
Time : 8:00 am to3:00 pm

Phone : +4402073757163
Email :

Location :
Centre de Convencions Internacional de Barcelona, 11-14 Placa de Willy Brandt, Barcelona, 08019, Spain


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Key Themes Explored in 2019


Build the market access ecosystem:

Foster genuine payment innovation with stakeholder collaboration to match rapidly increasing treatment effectiveness


Access at Day 1:

Make market access a company-wide imperative, from the start of development through commercialisation


Translate patient to payer value:

Find KPIs which justify pricing models through measuring real patient journeys


Big data, bigger opportunity:

Ensure real-world evidence meets payer standards to guarantee decision-making impact


The event will be driven by pharma senior executives and key stakeholders across the industry, including: 


•Martin Price, VP, HEOR, Market Access and Reimbursement, Janssen

•DanielJackson, Global Head, Market Access Solutions and Strategy, UCB 

•Gillian Leng, Deputy Chief Executive Officer, NICE 

•Giuseppe Rosano, Member CVWP, European Medicines Agency, Consultant Cardiologist, Agenzia Italiana del Farmaco

•Ruediger Papsch, Senior Director, Global Head Market Access and Pricing Fertility, Merck KGaA

Registration Info

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Admission :

Organized by

Organized by LoveEvvnt1

Event Categories: Health & Nutrition.

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