ComplyArena is the leading online compliance provider, delivering high quality & diverse Compliance training across all domains. We have the best and the most experienced speakers in the Industries who are happy to share their knowledge with the world.

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Marketing to Medicare or Medicaid Beneficiaries – What You Can and Cannot Do

Start Date : July 17, 2018
End Date : July 17, 2018
Time : 1:00 pm to2:00 pm

Phone : 8882225917
Email : atanu.complyarena@gmail.com

Description

 Because the Anti-Kickback Statute is so broad it what it proscribes, healthcare organizations, conducting what would be normal marketing activities in other industries, have run afoul of the Statute on numerous occasions. The Statute and the regulations only tell part of the story. This program will review not only the Statute and its safe harbors, but will provide an in-depth overview of OIG guidance and advisory opinions dealing with marketing activities, as well as a review of case law regarding marketing behavior.

Why should you Attend?

        If your organization, be it a hospital, physician practice, DME provider, or any other provider offering healthcare services or supplies, engages in marketing its product or services, care must be taken to ensure that the organization does not run afoul of the Anti-Kickback Statute. This program will review not only the Statute itself, and the safe harbors, but will also critique the case law, OIG advisory opinions, and OIG compliance guidance to help you understand what you can and cannot do with engaging in healthcare marketing.

        When you finish this program, you should have a good understanding of what you can and cannot do with regard to marketing activities. The penalties for not conducting a marketing program correctly can be severe, including exclusion, civil monetary penalties and even criminal prosecution.

Areas Covered:

  •  A brief review of the Anti-Kickback Statute, what it is and what is prohibited
  •  A brief review of the safe harbors that relate to marketing activities
  •  A review of the OIG advisory opinions as they relate to marketing
  •  A review of OIG compliance guidance as it relates to marketing
  •  An overview of case law relating to marketing activities
  •  Strategies that should be taken to preclude liability

Registration Info

https://www.complyarena.com/webinardetails/Marketing-to-Medicare

Contact the Organizer

Organized by

Organized by atanu1983

ComplyArena ,
156 Shoen Road

ComplyArena is the leading online compliance provider, delivering high quality & diverse Compliance training across all domains. We have the best and the most experienced speakers in the Industries who are happy to share their knowledge with the world.

Mobile: 18882225917
Email: atanu.complyarena@gmail.com
Website: www.complyarena.com


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